AI and Sales: Improving Lead Generation and Conversion Rates
Artificial intelligence (AI) is transforming the sales industry, and lead generation and conversion rates are among the areas that are benefiting the most. By using…
Tag: customer segmentation
AI and Marketing: How Machine Learning Is Changing the Industry
Artificial intelligence (AI) is revolutionizing many industries, and marketing is no exception. Machine learning algorithms can analyze massive amounts of data and make predictions about…
60 Growth Marketing Glossary Terms for the Rest of Us
# Term Definition 1 A/B Testing Comparing two versions of a web page, app or campaign to determine which performs better 2 Acquisition The process…
K9: Targeting the Right Customers: Essential Knowledge for Junior Growth Marketers in Customer Segmentation and Targeting
Customer segmentation and targeting are essential for creating effective marketing strategies and campaigns. By understanding the needs and preferences of different customer segments, junior growth…
K7: Targeting the Right Customers: Essential Knowledge for Junior Growth Marketers in Customer Segmentation and Targeting
Customer segmentation and targeting are essential for creating effective marketing strategies and campaigns. By understanding the needs and preferences of different customer segments, junior growth…
From Knowledge to Ability: The Complete KSAO Checklist for Junior Growth Marketers
KSAOs List Definitions and Disclaimer KSAO is an acronym that stands for Knowledge, Skills, Abilities, and Other characteristics. This framework is used to identify the…